Overview

John Brown 4×4 has the UK’s largest collection of classic Land Rovers and supplies vehicles throughout the world. With a passionate following and ever increasing demand for the iconic 4×4, John Brown wanted to establish their brand as a leading supplier of renovated vehicles to a global audience. With an existing website the brief was to increase their visibility for highly competitive keywords and deliver record enquiries.

Goals

  • 35% Year On Year increase in organic traffic
  • Up to 25% increase in year on year enquiries
  • Position one for all their preferred terms

Outcome

Sourcing more vehicles to renovate has become an issue due to the success of campaign activity. With increased visibility across all commercially relevant terms and a broader coverage John Brown 4×4 is the leading supplier of classic Land Rovers in UK and Europe, if you need a Series 2 or 3 give them a call.