Overview
Chippindale Plant Hire are one of the UK’s leading plant hire specialist with nine depots around the country. Providing the latest plant equipment Chippindale are well know and sort after for all construction needs. Their website plays a key role in attracting new customers and maintaining on-going relationships with their existing client base.
Results
- 85% increase in year on year traffic
- 500 none brand keyword in top ten search results (Google UK)
- 32% conversion rate
Outcome
With dramatically improved visibility (32% conversion rate) their website has become the key marketing tool for attracting new customers. Integral to this success is the on-going improvement of their visibility both nationally and regional to their depots. Working with Pedro, Chippindale are continuing to develop their presence and are looking to different digital marketing tools in 2020 and beyond.